Under the direction of my friend Matt Parker, Creative Director on the MDR Ride project for Lionsgate Entertainment World, I helped bring to life the bike form factor he envisioned. This attraction became the flagship experience at Lionsgate Entertainment World, is a fan favorite, and was honored with the 2020 Thea Award for Outstanding Achievement in an Attraction.
Together, we also designed the safety system and the onboarding hardware, focusing on making the experience both safe and seamless for users.
I truly enjoyed working on this piece, and it is always a blast collaborating with Matt.
VTAR Concepts I made for the form factor exploration
Final Ride
First prototype form factor
Bike 3D Concept
Hardware Prototyping Progression